Patrick is a key member of the founding team that defined the vision for Method and has been involved with the firm since its inception. Patrick oversees many aspects of the business, including brand and business strategy, customer engagement strategy, product and service innovation, as well as directing creative teams in the development of diverse design projects.
He has led strategic engagements for a wide range of companies and industries, helping clients understand the value of delivering positive brand experiences across every touchpoint throughout the customer lifecycle, working with both clients and designers to explore how good design creates value.
Patrick co-authored Experience Design: A Framework for Integrating Brand, Experience, and Value (2013, Wiley & Sons) with former Method CEO and co-founder, Kevin Farnham. In this book, Method's design philosophy is laid out for a broader audience outlining how design creates value in a service-based economy where the pace of technological change was constant or accelerating.
Since 2014, Patrick has been playing a dual role as Method CSO while leading the digital practice for GlobalLogic as the Chief Digital Officer, closely working with global businesses to help them understand how design and technology are reshaping our world. In this capacity, he works with executives on how developments affect their businesses as they transform themselves to become more competitive in an age where software lies at the heart of the modern value chain, mediating customer experiences and engagement.